Best location for a Starbucks in Hong Kong

6 neighbourhoods ranked for coffee shop / specialty café sites on footfall, competition, rent and business-type fit.

Brand location map

Best zones to open a Starbucks in Hong Kong

Compare neighbourhood fit for this business format. Published brand costs remain separate from local estimates.

Direct answer

Tsim Sha Tsui ranks first for Starbucks in Hong Kong with a Brand Location Score of 78/100. The ranking compares 6 mapped neighbourhoods using category evidence and operating-format requirements; it is not an earnings forecast.

Last reviewed: 2026-09-01

Coffee Shop / Specialty Café · Hong Kong — key figures

Average investment: €65,000 - €180,000
Commercial rent: $350-1500/sqm
Local competition index: 58/100
Break-even: 12-24 months

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Source: WhereToOpen.ai location intelligence · 6 mapped neighbourhoods · 2026-09-01. Figures are modelled planning estimates, not audited financials.

Published Starbucks costs

Initial investment

Not publicly disclosed

Franchise / licence fee

Not publicly disclosed

Verified break-even

Not publicly disclosed

Not publicly disclosed · Licensed-store markets · verified 2026-09-22. Values below are a separate local model.

Source: Starbucks Licensed Stores →

Evidence and limitations

Confidence: 87%

Observed data: 6 mapped neighbourhoods, local competition, rent and location evidence.
Published data: Starbucks Licensed Stores: Not publicly disclosed cost information for Licensed-store markets.
Modelled data: Brand Location Score, local ROI scenario and payback estimate. These are not brand disclosures or guarantees.

Not available: Starbucks has not publicly disclosed verified break-even timing.

Brand-specific score: 78% category/location evidence plus operating-format signals for footfall, catchment, transit, delivery and parking. Confidence reflects input completeness.

Opening investment

€65,000 - €180,000

WhereToOpen.ai estimate

Annual ROI

36-56%

WhereToOpen.ai estimate

Payback

10-22 months

WhereToOpen.ai estimate

Rent risk

Moderate

WhereToOpen.ai estimate

Top areas for a Starbucks in Hong Kong

1
Tsim Sha Tsui
Footfall fit, high footfall, crowded market, strong fit for this business type
Rent: HK$500-900
78
88% confidence
2
Central
Footfall fit, office catchment, high footfall, crowded market
Rent: HK$800-1,500
72
88% confidence
3
Sham Shui Po
Low competition
Rent: HK$15,000-35,000
67
72% confidence
4
Causeway Bay
Footfall fit, high footfall, crowded market
Rent: HK$60,000-150,000
65
72% confidence
5
Wan Chai
Footfall fit, office catchment, high footfall, weak fit for this business type
Rent: HK$350-600
62
88% confidence
6
Kennedy Town
Balanced profile across footfall, rent and competition
Rent: HK$25,000-55,000
59
72% confidence

Brand-specific score: 78% category/location evidence plus operating-format signals for footfall, catchment, transit, delivery and parking. Confidence reflects input completeness. Last reviewed 2026-09-01. Model confidence: 87%. The local ROI and payback below are modelled estimates, not Starbucks disclosures or guarantees.

Starbucks in Hong Kong: frequently asked answers

Where is the best location for a Starbucks in Hong Kong?

Tsim Sha Tsui scores 78/100 for coffee shop / specialty café locations in Hong Kong, ahead of Central (72/100) and Sham Shui Po (67/100). Scores rank footfall, competition, rent and business-type fit across 6 mapped neighbourhoods.

Which areas of Hong Kong rank highest for a coffee shop?

Tsim Sha Tsui (78/100), Central (72/100), Sham Shui Po (67/100). Ranking last reviewed 2026-09-01 by WhereToOpen.ai.

How much does it cost to open a coffee shop in Hong Kong?

Starbucks's sourced investment is not publicly disclosed for Licensed-store markets. A local coffee shop / specialty café category benchmark runs €65,000 - €180,000, with commercial rent around $350-1500/sqm. These figures have different scopes and are shown separately.

How long does a coffee shop in Hong Kong take to break even?

Starbucks does not publicly disclose a verified break-even period. The WhereToOpen.ai local scenario is 10-22 months, with modelled annual ROI of 36-56%. This is a model, not a brand claim or guarantee.

How competitive is Hong Kong for this category?

The local competition index is 58/100 averaged over 6 mapped neighbourhoods (higher means more crowded).

Which area of Hong Kong should a Starbucks franchisee avoid?

Kennedy Town scores lowest at 59/100 for this category: balanced profile across footfall, rent and competition.

Keep exploring

All cities for a Starbucks franchise →Opening a coffee shop / specialty café in Hong Kong →Starbucks cost source →

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