Best location for a McDonald's in Turin
6 neighbourhoods ranked for restaurant sites on footfall, competition, rent and business-type fit.
Brand location map
Le zone migliori per aprire un McDonald's a Turin
Compare neighbourhood fit for this business format. Published brand costs remain separate from local estimates.
Risposta diretta
Ultima revisione: 2026-09-01
Restaurant · Turin — dati principali
- Investimento medio
- €120,000 - €400,000
- Affitto commerciale
- €15-40/sqm
- Indice di concorrenza locale
- 42/100
- Break-even
- 20-42 mesi
Fonte: WhereToOpen.ai location intelligence · 6 quartieri mappati · 2026-09-01. I valori sono stime modellate di pianificazione, non dati finanziari certificati.
Published McDonald's costs
Initial investment
$1,470,500–$2,642,000
Franchise / licence fee
$45,000
Verified break-even
Not publicly disclosed
Official disclosure · United States · verified 2026-09-22. Values below are a separate local model.
Source: McDonald’s 2024 FDD, reproduced by Franchise Chatter →Evidenze e limiti
Confidenza: 87%- Dati osservati
- 6 mapped neighbourhoods, local competition, rent and location evidence.
- Dati pubblicati
- McDonald’s 2024 FDD, reproduced by Franchise Chatter: Official disclosure cost information for United States.
- Dati modellati
- Brand Location Score, local ROI scenario and payback estimate. These are not brand disclosures or guarantees.
Non disponibile: McDonald's has not publicly disclosed verified break-even timing.
Brand-specific score: 78% category/location evidence plus operating-format signals for footfall, catchment, transit, delivery and parking. Confidence reflects input completeness.
Opening investment
€120,000 - €400,000
WhereToOpen.ai estimate
Annual ROI
22-39%
WhereToOpen.ai estimate
Payback
17-39 months
WhereToOpen.ai estimate
Rent risk
Low
WhereToOpen.ai estimate
Top areas for a McDonald's in Turin
- 1
San Salvario
Footfall fit, high footfall, strong fit for this business type, rising area
Rent: €15-28
9088% confidence
- 2
Lingotto
Strong fit for this business type, rising area
Rent: €15-25
7888% confidence
- 3
Quadrilatero Romano
Transit access, strong fit for this business type
Rent: €25-40
7788% confidence
- 4
Centro
Footfall fit, high footfall
Rent: €2,000-4,500
7372% confidence
- 5
Crocetta
Low competition
Rent: €22-35
7088% confidence
- 6
Borgo Dora
Low competition
Rent: €1,200-2,800
6872% confidence
Brand-specific score: 78% category/location evidence plus operating-format signals for footfall, catchment, transit, delivery and parking. Confidence reflects input completeness. Last reviewed 2026-09-01. Model confidence: 87%. The local ROI and payback below are modelled estimates, not McDonald's disclosures or guarantees.
McDonald's in Turin: frequently asked answers
Where is the best location for a McDonald's in Turin?
San Salvario scores 90/100 for restaurant locations in Turin, ahead of Lingotto (78/100) and Quadrilatero Romano (77/100). Scores rank footfall, competition, rent and business-type fit across 6 mapped neighbourhoods.
Which areas of Turin rank highest for a quick service restaurant?
San Salvario (90/100), Lingotto (78/100), Quadrilatero Romano (77/100). Ranking last reviewed 2026-09-01 by WhereToOpen.ai.
How much does it cost to open a quick service restaurant in Turin?
McDonald's's sourced investment is $1,470,500–$2,642,000 for United States. A local restaurant category benchmark runs €120,000 - €400,000, with commercial rent around €15-40/sqm. These figures have different scopes and are shown separately.
How long does a quick service restaurant in Turin take to break even?
McDonald's does not publicly disclose a verified break-even period. The WhereToOpen.ai local scenario is 17-39 months, with modelled annual ROI of 22-39%. This is a model, not a brand claim or guarantee.
How competitive is Turin for this category?
The local competition index is 42/100 averaged over 6 mapped neighbourhoods (higher means more crowded).
Which area of Turin should a McDonald's franchisee avoid?
Borgo Dora scores lowest at 68/100 for this category: low competition.
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