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    How to choose a location

    What is a good visibility score for a storefront?

    A good visibility score for a storefront generally falls above 70-80% on a scale where 100% represents optimal, unobstructed view from approaching traffic lanes and pedestrian paths.

    High visibility ensures that potential customers can easily spot your store signage and entrance from a distance, reducing missed opportunities.

    Factors contributing to a good score include minimal obstructions from trees, street furniture, or other buildings, as well as clear sightlines from both vehicular and pedestrian vantage points.

    Corner lots often have higher visibility due to multiple approach angles, while stores nestled between larger buildings might struggle.

    The speed of passing traffic also influences this; stores on slower streets may require slightly less aggressive visibility than those on high-speed thoroughfares.

    WhereToOpen.ai can help analyze and compare visibility scores across different locations, providing insights into how a storefront's position impacts its exposure to potential customers.

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