Best location for a Domino's Pizza in Naples
6 neighbourhoods ranked for pizzeria sites on footfall, competition, rent and business-type fit.
Brand location map
As melhores zonas para abrir um Domino's Pizza em Naples
Compare neighbourhood fit for this business format. Published brand costs remain separate from local estimates.
Resposta direta
Última revisão: 2026-09-01
Pizzeria · Naples — dados principais
- Investimento médio
- €180,000 - €420,000
- Renda comercial
- €22-48/sqm
- Índice de concorrência local
- 58/100
- Break-even
- 16-32 meses
Fonte: WhereToOpen.ai location intelligence · 6 bairros mapeados · 2026-09-01. Os valores são estimativas modeladas de planeamento, não dados financeiros auditados.
Published Domino's Pizza costs
Initial investment
$156,450–$743,500
Franchise / licence fee
Not publicly disclosed
Verified break-even
Not publicly disclosed
Official disclosure · United States · verified 2026-09-22. Values below are a separate local model.
Source: Domino’s Pizza 2024 FDD, reproduced by FDD Exchange →Evidências e limites
Confiança: 87%- Dados observados
- 6 mapped neighbourhoods, local competition, rent and location evidence.
- Dados publicados
- Domino’s Pizza 2024 FDD, reproduced by FDD Exchange: Official disclosure cost information for United States.
- Dados modelados
- Brand Location Score, local ROI scenario and payback estimate. These are not brand disclosures or guarantees.
Não disponível: Domino's Pizza has not publicly disclosed verified break-even timing.
Brand-specific score: 78% category/location evidence plus operating-format signals for footfall, catchment, transit, delivery and parking. Confidence reflects input completeness.
Opening investment
€180,000 - €420,000
WhereToOpen.ai estimate
Annual ROI
33-53%
WhereToOpen.ai estimate
Payback
15-31 months
WhereToOpen.ai estimate
Rent risk
Moderate
WhereToOpen.ai estimate
Top areas for a Domino's Pizza in Naples
- 1
Vomero
Residential catchment, balanced profile across footfall, rent and competition
Rent: €22-38
7188% confidence
- 2
Posillipo
Residential catchment, balanced profile across footfall, rent and competition
Rent: €28-48
6888% confidence
- 3
Spanish Quarters
High footfall
Rent: €1,500-3,000
6772% confidence
- 4
Mergellina
Balanced profile across footfall, rent and competition
Rent: €2,500-4,800
5972% confidence
- 5
Chiaia
High footfall, crowded market
Rent: €25-42
5888% confidence
- 6
Centro Antico
High footfall, crowded market
Rent: €2,000-4,500
5772% confidence
Brand-specific score: 78% category/location evidence plus operating-format signals for footfall, catchment, transit, delivery and parking. Confidence reflects input completeness. Last reviewed 2026-09-01. Model confidence: 87%. The local ROI and payback below are modelled estimates, not Domino's Pizza disclosures or guarantees.
Domino's Pizza in Naples: frequently asked answers
Where is the best location for a Domino's Pizza in Naples?
Vomero scores 71/100 for pizzeria locations in Naples, ahead of Posillipo (68/100) and Spanish Quarters (67/100). Scores rank footfall, competition, rent and business-type fit across 6 mapped neighbourhoods.
Which areas of Naples rank highest for a pizza delivery?
Vomero (71/100), Posillipo (68/100), Spanish Quarters (67/100). Ranking last reviewed 2026-09-01 by WhereToOpen.ai.
How much does it cost to open a pizza delivery in Naples?
Domino's Pizza's sourced investment is $156,450–$743,500 for United States. A local pizzeria category benchmark runs €180,000 - €420,000, with commercial rent around €22-48/sqm. These figures have different scopes and are shown separately.
How long does a pizza delivery in Naples take to break even?
Domino's Pizza does not publicly disclose a verified break-even period. The WhereToOpen.ai local scenario is 15-31 months, with modelled annual ROI of 33-53%. This is a model, not a brand claim or guarantee.
How competitive is Naples for this category?
The local competition index is 58/100 averaged over 6 mapped neighbourhoods (higher means more crowded).
Which area of Naples should a Domino's Pizza franchisee avoid?
Centro Antico scores lowest at 57/100 for this category: high footfall, crowded market.
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