All answers
    How to choose a location

    How long does site selection take?

    Site selection typically takes anywhere from 3 to 12 months, though this timeline can vary significantly based on the complexity of the business, specific location requirements, market availability, and the efficiency of the decision-making process.

    Initial Research (1-2 months): This phase involves defining criteria, market analysis, and identifying potential target areas.

    Shortlisting and Due Diligence (2-4 months): Involves deeper dives into specific sites, including detailed demographic analysis, competitive mapping, zoning checks, and preliminary financial modeling.

    Negotiation and Lease/Purchase (2-4 months): This stage encompasses facility tours, offer submissions, lease or purchase agreement negotiations, and legal reviews.

    Permitting and Approvals (1-2+ months): Obtaining necessary permits and local approvals can sometimes extend the timeline, especially for complex builds or specific industries.

    Businesses can expedite this process by leveraging data-driven platforms like WhereToOpen.ai, which streamline market research and location analysis, reducing the need for extensive manual data collection and evaluation.

    From research to decision

    Check the exact area before you invest.

    Compare neighbourhoods on the free map, then unlock the full location report when you need address-level evidence.

    The opportunity map is free. The full location report costs €99.